YXI Brand

YXI: Your eXpedition Ignited.
Ignite Your Journey. Cycling is an expedition to explore the beauty of life, and YXI is the spark that ignites this journey.
• Y = Your/Yearning. Belonging to you, stemming from your inner longing.
• X = eXpedition/X-factor. Expedition and journey, as well as the core variable that brings extraordinary experiences.
• I = Ignited. Ignited, inspired passion, energy and vitality.

Product Positioning

It covers all levels from entry-level leisure to professional competition products. From family outdoor entertainment to professional off-road races, it can provide a "pure, safe and ultimate" riding experience, and become one of the benchmark products in the sport vehicle category.

Technical R&D Strength

YXI has gathered renowned designers and engineers from the European vehicle engineering field, and has deeply collaborated and jointly created with the professional design and R&D team deeply rooted in the local market, building a core technology system that combines global vision and local R&D strength. The core R&D members are all from the automotive engineering major and have been deeply involved in vehicle design for many years. They have worked at BMW, Ducati, and the Technology Research Institute of Great Wall Motor as chief engineers, leading the R&D and design of many classic models. Later, they joined the leading brand in the sport motorcycle industry and have been in charge of the R&D center for many years, completing the full-process development of multiple ATVs, UTVs, and two-wheel off-road motorcycles, accumulating rich experience in vehicle design and engineering implementation.
Since its establishment, YXI has always regarded R&D innovation as its core development strategy, continuously increasing R&D investment, and assembling a technical breakthrough team of experts from China and abroad in the three core fields of motors, batteries, and electronic control. It closely follows the global development trend of new energy vehicles, continuously making breakthroughs in key technologies such as battery energy density improvement, motor efficiency optimization, and intelligent control system development, and has won multiple core patents. Through global technology integration and in-depth local R&D, it comprehensively ensures the leading position and market competitiveness of the core technologies of its products.

YXI Philosophy

Provide reliable and cost-effective products for motorcycle enthusiasts who love sports motorcycles. Offer stable-quality and cost-effective products to dealers, along with reliable technical support and reassuring after-sales service. Go beyond sales and build a sports motorcycle culture and event ecosystem. Through activities, training, and communication platforms, make the brand a spiritual home for those who love riding and strive for progress.